• A
  • A
  • A
  • ABC
  • ABC
  • ABC
  • А
  • А
  • А
  • А
  • А
Regular version of the site

HSE University and Adyghe State University Launch Digital Ethnolook International Contest

HSE University and Adyghe State University Launch Digital Ethnolook International Contest

© adygnet.ru

The HSE Centre for Language and Brain and the Laboratory of Experimental Linguistics at Adyghe State University (ASU) have launched the first Digital Ethnolook International Contest in the Brain Art / ScienceArt / EtnoArt format. Submissions are accepted until May 25, 2024.

Contest participants are encouraged to explore the concept of the ethnocultural code through artistic expression, drawing upon insights from cognitive science, linguistics, and neuroscience. 

The aim of the contest is to create an artistic representation (for clothing, accessories, or prints) that communicates the cognitive dimension through visual elements (such as images of the brain, neural networks, etc.), showcasing the aesthetic potential of neuroscience, neurobiology, and neurolinguistics.

'The brain of a native speaker of a language, especially one fluent in multiple languages, can serve as a wellspring of inspiration. The worldview of individuals from a specific linguistic and cultural community reflects a distinct mentality that can be expressed through imagery, symbols, and colour,' comments Professor Olga Dragoy, Director of the HSE Centre for Language and Brain.

The contest is held in the framework of the Ethnomoda International Contest, whose permanent chairman is Alexander Khilkevich, trend analyst, co-founder of the National Academy of Fashion Industry, and founder of the Best Russian Designers Ranking.

Susanna Makerova

'This time, the aesthetics of neurobiology, the unique worldview of individuals from specific linguistic and cultural backgrounds, as well as culturally significant language expressions including phrases, sayings, and proverbs with an ethnocultural component, can serve as sources of inspiration for contest participants,' says the author of the project Professor Susanna Makerova, head of the ASU Laboratory of Experimental Linguistics.

The contest comprises three nominations:

 3D Model—a digital portrayal of an avatar within an environment (static renders or a video clip of up to a minute)

 Ornamentation (digital sketches or AI generated designs)

 Accessories (sketches or 3D visualisations)

Prizes for winners include: an online course from the 3D Couture school, participation in EtnomodaArtCommunity multimedia exhibitions in Russia and CIS countries, publication of the top creations in the Digital Shkaf Telegram channel and Ethnomoda Project's social media.

To participate, please send an email to artroom.suziem@gmail.com with an application stating the author's name, creative director, and a link to social networks (if applicable), along with details such as place of study or work, city, and country. Please submit each entry in a separate email.

Requirements for submitted works: images in JPEG or PNG format, videos in MP4 format, and the file names must include the first and last name of the author. 

The submission deadline is May 25, 2024. 

The contest is conducted with support from the HSE Centre for Language and Brain, the ASU Laboratory of Experimental Linguistics, the Ministry of Culture of the Republic of Adyghe, Adyghe State University, the Academy of Architecture and Arts at Southern Federal University, the State Museum of Applied Arts and the History of Handicrafts of Uzbekistan, the All-Russian Museum of Decorative Arts, the Mikhail Shemyakin Centre, 3D Couture, U magazine, FashionTechPermCommunity, and EtnomodaArtCommunity.

See also:

Smoking Habit Affects Response to False Feedback

A team of scientists at HSE University, in collaboration with the Institute of Higher Nervous Activity and Neurophysiology of the Russian Academy of Sciences, studied how people respond to deception when under stress and cognitive load. The study revealed that smoking habits interfere with performance on cognitive tasks involving memory and attention and impairs a person’s ability to detect deception. The study findings have been published in Frontiers in Neuroscience.

'Neurotechnologies Are Already Helping Individuals with Language Disorders'

On November 4-6, as part of Inventing the Future International Symposium hosted by the National Centre RUSSIA, the HSE Centre for Language and Brain facilitated a discussion titled 'Evolution of the Brain: How Does the World Change Us?' Researchers from the country's leading universities, along with health professionals and neuroscience popularisers, discussed specific aspects of human brain function.

‘Scientists Work to Make This World a Better Place’

Federico Gallo is a Research Fellow at the Centre for Cognition and Decision Making of the HSE Institute for Cognitive Research. In 2023, he won the Award for Special Achievements in Career and Public Life Among Foreign Alumni of HSE University. In this interview, Federico discusses how he entered science and why he chose to stay, and shares a secret to effective protection against cognitive decline in old age.

'Science Is Akin to Creativity, as It Requires Constantly Generating Ideas'

Olga Buivolova investigates post-stroke language impairments and aims to ensure that scientific breakthroughs reach those who need them. In this interview with the HSE Young Scientists project, she spoke about the unique Russian Aphasia Test and helping people with aphasia, and about her place of power in Skhodnensky district.

Neuroscientists from HSE University Learn to Predict Human Behaviour by Their Facial Expressions

Researchers at the Institute for Cognitive Neuroscience at HSE University are using automatic emotion recognition technologies to study charitable behaviour. In an experiment, scientists presented 45 participants with photographs of dogs in need and invited them to make donations to support these animals. Emotional reactions to the images were determined through facial activity using the FaceReader program. It turned out that the stronger the participants felt sadness and anger, the more money they were willing to donate to charity funds, regardless of their personal financial well-being. The study was published in the journal Heliyon.

Spelling Sensitivity in Russian Speakers Develops by Early Adolescence

Scientists at the RAS Institute of Higher Nervous Activity and Neurophysiology and HSE University have uncovered how the foundations of literacy develop in the brain. To achieve this, they compared error recognition processes across three age groups: children aged 8 to 10, early adolescents aged 11 to 14, and adults. The experiment revealed that a child's sensitivity to spelling errors first emerges in primary school and continues to develop well into the teenage years, at least until age 14. Before that age, children are less adept at recognising misspelled words compared to older teenagers and adults. The study findings have beenpublished in Scientific Reports .

Meditation Can Cause Increased Tension in the Body

Researchers at the HSE Centre for Bioelectric Interfaces have studied how physiological parameters change in individuals who start practicing meditation. It turns out that when novices learn meditation, they do not experience relaxation but tend towards increased physical tension instead. This may be the reason why many beginners give up on practicing meditation. The study findings have been published in Scientific Reports.

International Competition of Short Videos about Cities Is Underway

The Moscow City Tourism Committee and HSE Art and Design School invite young directors, animators, cameramen, and other authors working with video to participate in the International Competition of Short Videos about Cities. The contest is organised on the platform of HSE Art and Design School and the Creative City Project of the Institute of Creative Industries in the framework of the ‘Territory of the Future’ Moscow forum and festival.

Season Eight of HSE CREATIVE OPEN Competition Begins

HSE CREATIVE OPEN international online competition of the HSE Art and Design School opens the summer season featuring new categories: ‘Visual Research,’ ‘Game Design,’ ‘Motion Design,’ ‘Poster,’ and ‘Digital Product.’

Processing Temporal Information Requires Brain Activation

HSE scientists used magnetoencephalography and magnetic resonance imaging to study how people store and process temporal and spatial information in their working memory. The experiment has demonstrated that dealing with temporal information is more challenging for the brain than handling spatial information. The brain expends more resources when processing temporal data and needs to employ additional coding using 'spatial' cues. The paper has been published in the Journal of Cognitive Neuroscience.